Mother’s Day is next Sunday, so I thought I’ll share something special Northwestern Mutual is doing. The company is launching a campaign to honor heroic moms and mother figures. As part of their #MyHeroMom initiative, the Northwestern Mutual Foundation will donate up to $50,000 to its nonprofit partner, Alex’s Lemonade Stand Foundation (ALSF), for childhood cancer research. They are encouraging everyone to upload images of the heroic mom in their life to Twitter, Instagram and/or Facebook with the hashtag #myheromom. For each social action (image upload, Facebook share and like, tweet and retweet) generated, Northwestern Mutual will make a $5 donation. It’s a great program, but you better hurry because the campaign ends May 13th. [Note: I am participating in an Ambassador Activation on behalf of Dad Central for the Northwestern Mutual Foundation. I will receive a promotional item to thank me for participating.]
My youngest child turns five in two weeks, but his birth seems like a lifetime ago. I don’t remember much about his birth other than my wife waking me up to tell me it’s time to go to the hospital. While my wife went through labor, I just stood next to her telling her to push, breath or relax. And about a half day later, our fourth child was born. That’s really all I remember. Actually, I do remember a woman not affiliated with the hospital approaching us about banking our newborn’s umbilical cord. She told us his stem cells could be used for important research and someday it could even save our child’s life if he ever needed access to his cord blood. We turned her down for several reasons, but the main reason was because we didn’t know anything about cord blood banking. Looking back on it now, I wished we would’ve banked his cord blood. As the lady told us, it could save his life someday. That’s why I’m now writing this Cord Blood Registry post for Dad Central. Note: I will receive a promotional item to thank me for participating, but the opinions expressed here are mine and I am not obligated to write a positive review.
Mother’s Day is over, but I have a Baby Magic giveaway for moms with babies or moms who are expecting. Speaking of expectant moms, Baby Magic recently conducted a survey in anticipation of the upcoming movie, What to Expect When You’re Expecting (to be released this Friday, May 18th). According to the Baby Magic survey, the reality of motherhood is very different than moms’ pre-birth expectations.