Toys of the Year


Many people have heard of the Oscars (the academy awards, not the hot dog), but how many dads and moms know what TOTYs are? FYI for dads and moms, TOTYs are Oscars for the toy industry. TOTY is short for Toy of the Year. For the last ten years, members and associate members of the Toy Industry Association (TIA) have selected the top toys for the year. Read on to see this year’s winners of the Toy of the Year Awards.

Toy of the Year (TOTY) Awards

  • Property of the Year
    Bakugan by Cartoon Network
    This isn’t a surprise to moms and dads of boys. All the boys in our area are into Bakugan. BTW, yesterday Spin Master announced the new Bakugan Season 3: Gundalian Invaders toy line.
  • Innovative Toy of the Year
    Zhu Zhu Pets by Cepia
    According to the media, Zhu Zhu Pets were the must of have toys for Christmas last year.
  • Educational Toy of the Year
    Mindstorms NXT 2.0 by LEGO Systems
    How can you go wrong with Lego and robots? In my opinion, Lego Mindstorms NXT 2.0 is the perfect toy for geek dads and geeky children. Warning, the list price is $280.
  • Electronic Entertainment Toy of the Year
    Rubik’s TouchCube by Techno Source
    Maybe it’s just me, but I think a list price of $150 ($65 at Amazon) for a Rubik’s Cube is ridiculous. What’s wrong with the old mechanical Rubik’s Cube?
  • Boy Toy of the Year
    Bakugan 7-in-1 Maxus Dragonoid by Spin Master
    My son got a Bakugan 7-in-1 Maxus Dragonoid for Christmas. With a list price of $40 ($34 at Amazon), this geek dad thinks the toy is overpriced for what you get. My son, however, doesn’t agree with me. He thinks the toy is so cool.
  • Girl Toy of the Year
    Zhu Zhu Pets by Cepia
    Looks like Zhu Zhu Pets won two awards. Anyone have an opinion about Zhu Zhu Pets?
  • Infant Toy of the Year
    Crayola Beginnings Color Me a Song by Crayola
    With this toy, toddlers can create original music by scribbling. Sounds like a cute toy for our one year old.
  • Preschool Toys of the Year
    Tonka Chuck & Friends Chuck My Talking Truck by Playskool
    Bilibo by Active People
    A talking truck sounds more fun than a non-talking one, but otherwise I’m not sure what’s so special about the toy truck. I don’t understand the Bilibo toy, but the open-ended toy has won several awards.
  • Activity Toy of the Year
    Crayon Town by Wild Planet Entertainment
    Crayon Town combines the fun of coloring with real 3-D play. I think my kids would like Crayon Town.
  • Game of the Year
    Sort It Out! by University Games
    A family card game that involves sorting items. My nine year old would probably like this game.
  • Outdoor Toy of the Year
    My 1st Scooter by Radio Flyer
    Most kids like scooters and this one looks kinda cool.
  • Specialty Toy of the Year
    Captain Owen’s Dolphin Explorer Boat by Sprig Toys
    Looks like the toys were designed for pretend play. The set kinda reminds me of the superhero action figures my kids play with it. Except the dolphins probably don’t have any special powers.

8 thoughts on “Toys of the Year

  1. What is it about the Bakugans? Roo collects them and rolls them around. He has no idea how to play the game, though. Sometimes he will roll in a ball on the floor and when I touch him he springs out, just like a Bakugan!

  2. Had a nephew who is so into bakugan.

    @Daddy Forever Exactly, what happened to the good ol’ action figures :-) Which brings me to this question, you’ve been in a toy store for like a couple of dozen times (or more) what is your top pick?

    Mine would be the new Marvel Superheroes’ toys the one that stands 3-4 inches tall. I love the Wolverine and Hulk figure. Of course, the Justice League Unlimited is also a personal fave.

    1. I use to collect the 2″ action figures (both Marvel and DC). Then my son got a hold of them when he was four. Somehow he managed to break most of their arms. He wasn’t try to, but he’s not exactly gentle.

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